Credo

Our Philosophy

Grounded in the spirit of “Shin,” Shinshoji Co., Ltd. continues to contribute to society through beauty and wellness.

Our name stems from three kanji for “truth”: truthfulness, sincerity, and compassion. We create value with honesty and integrity.

We respect one another and make fair decisions to remain a trusted partner.

Continuous learning deepens our knowledge in regulatory affairs, trade, and operations.

We deliver value that every stakeholder can be proud of while fulfilling our social responsibilities.

We continue to judge matters by what is right.

We approach every task seriously and act with responsibility.

We value human kindness and build sincere relationships.

Enrich people’s lives through beauty and wellness products.

Grow alongside the world through talent development, product innovation, and global management.

Treat people fairly, share what is good, and support each other as we move forward.

Operate businesses that enrich employees, shareholders, clients, and all stakeholders.
Never discriminate based on gender, race, religion, or sexuality.
Respect personal time and never interfere with employees’ private lives.
Protect employees and partners from unfair pressure and reject illicit gains.
Act with goodwill and refuse to engage in bribery or unethical profits.
Invest in continuous learning and protect the health of our team.
Always aim to contribute to society and remain worthy of trust.
Pay taxes faithfully and avoid any involvement in tax evasion.
Create employment, safeguard the environment, and cherish culture and civilization.

Understand company goals, report facts, and then provide opinions.
When raising an issue, propose countermeasures and set deadlines for every task.
Respect each other, work efficiently, and share information proactively.
Assume every problem has an answer—analyze it from multiple angles.
Investigate thoroughly at first, then execute simply and decisively.

Sustainable value driven by “Shin”